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  • Make Easy Money with Google: Using the AdSense Advertising Program (repost)

    Posted in PDF Books | Aug 31, 2010  

    Make Easy Money with Google: Using the AdSense Advertising Program Peachpit Press | June 23, 2005 | ISBN-10: 0321321146 | 272 pages | CHM | 8.71 Mb Get your Web site to “show you the money” by using Google to draw more eyes–and wallets–to your content. In this friendly, four-color guide from veteran author and Web developer Eric Giguere, you’ll learn all about Google’s AdSense program and how you can use it to make your Web site or blog more profitable.

  • English for Marketing & Advertising Student’s Book

    Posted in English, PDF Books | Aug 04, 2010  

    English for Marketing & Advertising Student’s Book Oxford University Press | ISBN: 9780194579 | 2007 | PDF | 71 Pages | 38 MB English for Marketing & Advertising is part of the EXPRESS SERIES. It is the ideal quick course for marketing & advertising professionals who need to communicate confidently and effectively in English.

  • Stan Tymorek – Advertising and Public Relations

    Posted in PDF Books | Aug 03, 2010  

    Stan Tymorek – Advertising and Public Relations Ferguson Publishing Company | ISBN: 0816079617 | 2010-05 | PDF | 161 pages | 1.67 Mb Advertising and Public Relations provides the behind-the-scenes information readers need to launch a successful career in these fields, including an overview of the current state of the industry, a breakdown of key jobs within advertising and public relations, fast facts, and tips for effective communications and networking. Readers will become acquainted with the ins and outs of this industry, including its key publications, Web sites, schools, and training programs.

  • Leslie Butterfield – Excellence in Advertising, Second Edition

    Posted in English | Jul 23, 2010  

    Leslie Butterfield – Excellence in Advertising, Second Edition Publisher: Butterworth-Heinemann | 1999-10-26 | ISBN: 0750644796 | PDF | 304 pages | 26.48 MB

  • The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience

    Posted in PDF Books | Jun 16, 2010  

    The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience AMACOM | 2010-05-03 | ISBN: 0814415547 | 240 pages | PDF | 1.5 MB The decision to pay money for a product or service is often based on more than just the product or service itself. Consumers care deeply about the overall experience of the buying process: They respond to the marketing message, the advertising, the sales approach, the website, the interaction with company personnel, and more.

  • Digital Video Recorders: DVRs Changing TV and Advertising Forever

    Posted in PDF Books | Jun 12, 2010  

    Jimmy Schaeffler, “Digital Video Recorders: DVRs Changing TV and Advertising Forever” Focal Press | 2009 | ISBN: 024081116X | 320 pages | PDF | 2,3 MB

  • Advertising Photography: A Straightforward Guide to a Complex Industry by Lou Lesko, Bobbi Lane

    Posted in English, PDF Books | May 24, 2010  

    Advertising Photography: A Straightforward Guide to a Complex Industry by Lou Lesko, Bobbi Lane Publisher: Course Technology PTR | Number Of Pages: 241 | Publication Date: 2007-10-23 | ISBN-10: 1598634062 | PDF | 14 Mb If you are an aspiring or professional photographer looking to break into advertising, “Advertising Photography: A Straightforward Guide to a Complex Industry” will provide you with an honest and uncensored look at this highly competitive and lucrative business. While working in the advertising photography industry can be glamorous and financially rewarding, it can also be intimidating and difficult to break into, requiring networking savvy, financial know-how, and marketing and business skills on top of photographic talent.

  • The Entrepreneur’s Guide to Advertising

    Posted in English, PDF Books | May 24, 2010  

    James R.

  • Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

    Posted in PDF Books | May 02, 2010  

    Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests Wiley | 2010-03-29 | ISBN: 0470562234 | 240 pages | PDF | 1 MB Advertising is dead. You may not realize it, but you and everyone you know engages, possibly unsuspectingly, in

  • Marketing Without Advertising: Inspire Customers to Rave About Your Business to Create Lasting Success

    Posted in PDF Books | Apr 16, 2010  

    Marketing Without Advertising: Inspire Customers to Rave About Your Business to Create Lasting Success Publisher: NOLO | ISBN: 0873379306 | edition 2003 | CHM | 240 pages | 13,5 mb The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend. Marketing Without Advertising teaches small business owners practical strategies to: *encourage customers to spread the good word about your business *attract new customers and gain their trust *turn dissatisfied customers into loyal supporters..